The ProductKit blog
Practical guides for small teams: how to grow search traffic, listen to users, decide what to build next and keep customers happy.
•6 min read
How to Prioritize Feature Requests (Without Letting the Loudest User Win)
Votes tell you what is popular, not what is important. A simple way to turn a pile of feature requests into a roadmap you can defend: group, weigh, score, and close the loop.
•5 min read
Keyword Difficulty Explained: What the Score Actually Measures
Keyword difficulty is a backlink score, not a verdict. What KD measures, what it misses, and how to use it to pick keywords a small site can actually win.
•4 min read
Public Roadmaps: What to Show, What to Hide, and How to Keep One Honest
A public roadmap builds trust when it is honest and current, and burns it when it is a wishlist. Three columns, no dates, and a few rules that keep it credible.