Website Authority Checker

Get a one-glance view of how strong a website is in search: its Domain Rating and global authority rank, its backlink totals, and how much organic traffic it is estimated to receive.

Using authority to size up competitors

Put your site and your competitors side by side. If the sites ranking for your keywords are far more authoritative, aim for longer, more specific keywords first. If they are similar, you can compete head-on with better content.

Frequently asked questions

Is Domain Rating a Google metric?

No. Google does not publish an authority score. Domain Rating is a third-party estimate based on backlinks, useful for comparison between sites.

Related tools

Website Traffic Checker

Estimated organic traffic, top pages and top countries for any website.

Backlink Checker

Domain Rating, total backlinks and referring domains for any site or page.

SERP Overview

See the pages on Google's page one, with their authority and estimated traffic.